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 Content preview:  There is certainly a shift in customers wanting to understand
    more. A lot of B2B companies have assumptions about who their buyers are,
    or have worked within a traditional customer pool. But now they [...] 
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Subject:  ***SPAM***  What's holding your innovation back? And the solution - part 1
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There is certainly a shift in customers wanting to understand more. A lot of B2B companies have assumptions about who their buyers are, or have worked within a traditional customer pool. But now they are wanting to understand where new target companies could be, or what different job functions are coming into the buying committee.



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